Lakefront Property Owners
It’s often said about buying real estate that the three most important considerations are location, location and location. Similarly, at United Country – Lake to Lake Realty, we believe that when selling Michigan lakefront real estate, the three most important objectives are exposure, exposure and exposure. By maximizing the exposure of your property, our objective is to sell it expediently and at the highest possible price. In doing so, we recognize that more times than not, buyers of Michigan lake properties come from outside of their local area. And when they begin their search, two things are often true:
- They will be looking for a Michigan lake home, cottage or building site without having a specific geographic location in mind, and
- They will rely heavily on the internet when they search.
This means that the marketing strategy of most realty companies, that is, to put a sign in the yard and rely on the local Multiple Listing Service, will be less effective than our comprehensive marketing plan.
When you choose United Country – Lake to Lake Realty to represent your unique Michigan waterfront property for sale, you access the tools and resources to market your property far beyond your local area, to prospective buyers who may be interested in properties like yours, but don’t even know your local area. Specifically, you’re able to take advantage of the following, as well as the expertise and service from a Lake to Lake Realty agent.
- Your property is featured on this website, which has visitors from all over the United States, as well as other countries, and is promoted via targeted advertising on Facebook, Google, LinkedIn, and other social networks.
- Your property is featured on hundreds of targeted third-party websites, as well as United Country Real Estate’s many lifestyle property websites, which together and separately generate thousands of visitors per week.
- Your property is included in the Michigan Lifestyle Properties catalog, a high quality print publication featuring exceptional properties from all over Michigan. This catalog is distributed in high traffic areas throughout southwest Michigan, as well as by our agents in their communities throughout Michigan, and via U.S. Mail and e-mail to targeted households outside of Michigan.
- Your property is promoted via U.S. Mail or e-mail to prospective buyers in United Country’s proprietary database, which includes approximately 600,000 people who have responded to United Country’s national print advertising and award-winning websites. When readers express an interest in properties like yours, we’re able to send them information about your specific property.
Ready to speak with someone about selling your lake home? Contact our team today!